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gambar: kompas.com
In Collaboration With Artist Marsha Aruan, Andrew Shoes Reopened Store Pondok Indah Mall
Saturday, 02 Nov 2024
Andrew Shoes, a local footwear brand that started back in 1996, had a grand reopening of its store at Pondok Indah Mall 2 in Jakarta on Friday, October 25, 2024. To mark this special event, the brand teamed up with four well-known public figures as brand ambassadors.
The ambassadors include actress Marsha Aruan, 2022's The New L-Men of The Year winner Reza Andriyanto, and influencers Vira Tandia and Kevin William. Marsha shared her strong connection to Andrew Shoes' collection, especially appreciating the focus on everyday comfort, particularly in the leather line, as part of the #StepUpEveryday campaign.
She noted, "Even though they’re leather, the shoes aren’t stiff at all. The heels are super comfy for daily wear." Marsha highlighted how important comfort is in footwear since shoes are everyday essentials that should let people go about their activities without any pain.
"Comfort is key to helping people elevate their lives and pursue their dreams, which fits perfectly with the vision of the #StepUpEveryday campaign," she added. Reza echoed her sentiments, pointing out that he also appreciates the durable materials used in Andrew Shoes, which enhance the overall comfort.
He mentioned that sturdy footwear makes it easier to travel to different places because of their durability. "Plus, I really prefer products made in Indonesia," Reza said.
With almost thirty years in the game, Andrew Shoes is committed to maintaining the quality and comfort of its products. The brand focuses on using 100 percent genuine leather to ensure top-notch quality.
Andreas Wijaya, the Operation Manager of Andrew Shoes, stressed their careful approach in selecting the raw materials for shoe production.
