Indofood Ice Cream Kul Kul X Free Fire Brings You An Epic Adventure In Every Scoop!

Indofood CBP Sukses Makmur Tbk (ICBP) is making waves again with its Indofood Ice Cream Kul Kul by teaming up with the popular game Free Fire. This epic collaboration is set to delight both ice cream lovers and gamers alike. Free Fire was named the most downloaded mobile game in Indonesia for 2023, making it the perfect partner for one of the country’s favorite ice cream brands. Kul Kul offers a variety of flavors, including Igloo, Fruity, Choco Sprinklez, and Lollipop.

Leni Damayanty, the Senior Brand Manager for Indofood Ice Cream, shared, "The partnership between Indofood Ice Cream Kul Kul and Free Fire brings together two worlds that teens love: gaming and ice cream. We hope this collaboration will create a more enjoyable and interactive experience for fans of both brands."

In addition, Indofood Ice Cream is launching new flavors for Kul Kul Fruity, including Strawberry, Mango, and Orange, designed for those who crave fruity freshness. The goal is for these new flavors to resonate with Free Fire players and connect with Indonesian teens.

Players and Free Fire fans from all walks of life will have the chance to enjoy Indofood Ice Cream Kul Kul in special packaging created for this collaboration. There are 13 different Kul Kul products featuring exclusive Free Fire packaging.

On top of that, Indofood Ice Cream Kul Kul is offering a special treat: unique codes on ice cream sticks that can be redeemed for in-game rewards in Free Fire or real-life prizes through WhatsApp. This exciting program runs from September 1 to December 31, 2024.

As part of this collaboration, Free Fire fans can join the Kul Kul On Fire tournament happening on September 21-22, 2024, at Indomaret Point GBK in Jakarta. Players will also have the chance to meet cosplayers dressed as popular Free Fire characters. The presence of these cosplayers is expected to be a big draw and offer a unique experience for visitors who want to enjoy ice cream inspired by their favorite game. A total of 144 teams will compete for cash prizes in the Kul Kul On Fire tournament.

Christiandy Franciscus, the Game Producer for Free Fire at Garena Indonesia, expressed excitement about partnering with Indofood Ice Cream Kul Kul, a beloved ice cream brand in Indonesia. With the launch of a new flavor inspired by Free Fire and the community tournament themed around ice cream, Kul Kul On Fire, they hope this collaboration will create more fun memories for players and support young local esports talents in their growth. They look forward to continuing this partnership to foster the gaming and esports ecosystem in Indonesia.

Indofood Ice Cream Kul Kul is known for its delicious and diverse flavors, now featuring new tastes and packaging that showcase iconic Free Fire characters. This collaboration aims to provide a refreshing experience for ice cream lovers and gamers across Indonesia, further solidifying Indofood Ice Cream Kul Kul's position as a leading ice cream brand that keeps up with the latest trends and innovations. Additionally, Indofood Ice Cream Kul Kul surprises consumers with unique codes on each stick that can be redeemed online through the Free Fire game app or via WhatsApp for exciting prizes, including gaming smartphones and Gopay e-wallet credits.

Tag: ICBP Ice Cream Kul Kul X Free Fire Indofood Leni Damayanty