PT Bank Muamalat Indonesia Tbk has achieved recognition as the Best Public Relations 2025 for Strengthening Stakeholder Engagement through Strategic Communication in the Islamic banking category. This award was presented by Warta Ekonomi during the Indonesia Public Relations Awards 2025 event in Jakarta on Friday, January 24, 2025.
Bank Muamalat's Director, Karno, emphasized the importance of strong synergy between the organization and its stakeholders. He noted that public relations serves as a bridge through effective, measurable, and relevant communication strategies that adapt to evolving dynamics.
"This award reflects the success of our public relations team in developing effective communication strategies that resonate well with the public. Optimal communication management strengthens relationships with stakeholders, enhances reputation, and supports the company's business goals," Karno stated.
Karno added that the company's performance is significantly influenced by the capabilities of its public relations function. Furthermore, public relations plays a crucial role in shaping the company's image in the community. He assured that they will continue to enhance their public relations channels, especially amid economic developments and digital transformation, which make external communication more dynamic and complex.
As the first fully Islamic bank in Indonesia, Bank Muamalat is committed to being a trusted partner for all stakeholders and the community. Additionally, he encourages all stakeholders to collaborate in developing the Islamic finance ecosystem through effective two-way communication.
"With strong synergy, we can achieve the vision of inclusive, sustainable, and highly competitive Islamic finance," Karno concluded.
The Indonesia Public Relations Awards 2025 has the theme "Crossing Cultures and Channels, Public Relations in the Digital Era." Its goal is to recognize companies that can adapt and innovate in communication challenges by uniting different cultures and media through a cross-channel approach.